Jordan Brand is gearing up to release its upcoming performance flagship, the Air Jordan 39, featuring the stylish “Sol” color scheme. This newest entry in the revered Air Jordan lineup seamlessly merges cutting-edge technology with timeless design elements.
The Air Jordan 39 takes clear inspiration from the beloved Air Jordan 9 silhouette of the early ’90s. Its mid-cut design strikes a balance between ankle support and agility, perfectly suited for swift cuts and dynamic movements on the basketball court.
A notable feature is the upper’s camouflage-like pattern, which pays homage to the unique paint cracking effect found on well-worn sneakers. This innovative design element was achieved by scanning a well-used Air Jordan 29, which underwent tests replicating Michael Jordan's signature playing style. This pattern serves as a nod to Jordan’s legendary prowess on the court.
Observant eyes will spot the debossed “23” on the vamp, a subtle tribute to Michael Jordan's enduring legacy. The midsole incorporates subtle references to the planetary emblem of the Air Jordan 9, while the texture of the tongue draws inspiration from the globe symbol, creating a cohesive design that honors the past while embracing future possibilities.
Beyond its aesthetic appeal, the Air Jordan 39 is engineered to redefine basketball footwear. For the first time in an Air Jordan model, it integrates a full-length ZoomX foam midsole alongside a Zoom Air unit. This innovative pairing ensures exceptional comfort, energy return, and responsiveness, enhancing performance for every player.
ZoomX foam, renowned for its lightweight and responsive qualities in Nike’s running shoes, marks a significant advancement for the Air Jordan line. Its inclusion underscores Jordan Brand’s commitment to maximizing athletic performance. The addition of a Zoom Air unit in the forefoot further enhances responsiveness, facilitating explosive movements and powerful jumps.
The “Sol” colorway showcases an elegant combination of White, University Red, and Black. Red accents highlight the Jumpman logo on the tongue, complementing Michael Jordan imagery found on the inner tongue. Each pair is presented in special packaging featuring MJ’s iconic imagery.
Drawing inspiration from the Air Jordan 9, the Air Jordan 39 showcases a wealth of sophisticated elements that reflect Michael Jordan’s contemporary preferences. It combines soft premium leather, reminiscent of high-end dress shoes, with a significant infusion of scientific data integrated into the upper. The design originates from a wear-test sample of the Air Jordan 29 submerged in real paint, with areas of natural wear influencing the embroidered pattern’s final form.
Distinctive features include mirrored Jumpman logos and tongue labels, paying homage to Jordan's unparalleled agility. The arrows adorning the lace collar resemble indicator lights found on cars, while the pattern on the tongue's rubber grip recalls the global emblem featured on the Air Jordan 9.
The Air Jordan 39 “Sol” is scheduled for release on July 23, 2024, at selected Jordan Brand retailers both online and in-store, including Nike.com. It will be available for purchase at a retail price of $200 USD.
This launch signifies Jordan Brand’s dedication to honoring its legacy while innovating in performance and design. The Air Jordan 39 represents more than just a shoe; it stands as a testament to the brand’s relentless pursuit of excellence.
Post a Comment